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AI and data innovations are changing the way relationships are built — from awareness to advocacy. Join us to learn about how Salesforce marketing cloud brings together Humans + Agents + Data + CRM to build lasting customer relationships.
Neha Shah is the Senior Director of Product Marketing at Salesforce. In her role, she drives product positioning and solution messaging for Salesforce’s B2B Marketing offerings. She brings to her role a strong background in technology and business and has a proven track record of bringing solutions to the market that help SaaS companies accelerate growth. She is passionate about leveraging data-driven techniques to drive superior customer engagement. Neha holds a BS in Computer Science & Finance from Rutgers University and has an MBA from Haas School of Business, UC Berkeley.
Nathan Maphet leads the fantastic product team for Marketing Cloud Account Engagement (Pardot). He has worked at Salesforce within Marketing Cloud for over 8 years. Prior to leading the Account Engagement business, he led product teams focused on deepening Account Engagement’s platform capabilities and support – from creating industry leading B2B reporting and analytics, to developing powerful extensibility capabilities, to supporting data and privacy needs at scale. Prior to working at Salesforce, he led cross-functional software teams focused on developing a variety of custom enterprise-scale solutions. He makes his home in Atlanta, Georgia.
Eric Zenz is the SVP of Product Management for Marketing Cloud Apps and AI. Over the past 20 years, Eric has held leadership roles at Microsoft, DocuSign, and Celonis. Eric earned a bachelor’s degree in Computer Science from the University of Southern California and resides in Seattle, Washington.
Bobby Jania is the Senior Vice President of Marketing for Marketing Cloud, leading teams focused on messaging, positioning, and go-to-market strategy.
