Over the last few years, Salesforce has cemented Pardot / Account Engagement its as a strong competitor in the enterprise B2B Marketing Automation space, moving away from a historically SMB focus. But, when your teams are based across the globe, how can you really build a successful multi-regional marketing strategy?
Join this session to learn how to:
- Structure and organize a global MA platform
- Balance global collaboration with regional independence
- Run a well-organized operation
- Empower your people
- Leverage the full suite of tools in MC Account Engagement for a truly global marketing automation strategy
