Bringing An Architect Mindset To Your Marketing Tools

Skill Level

Intermediate

Learning Track

Data & Analytics

Being an architect is so much more than a job title. It’s a mindset. A way of thinking.

Let’s demystify the architect’s mindset. We’re going to take a look at the basic principles of the well-architected framework and how we can apply this way of thinking to our marketing automation projects.

You don’t need the word architect in your job title to start creating trusted, easy, and adaptable marketing solutions.

About the Author

vicki moritz-henry headshot
Vicki
Moritz-Henry
Trailhead Academy & Independent Consultant

A true lifelong learner at heart, Vicki is a 19x certified Salesforce architect and Certified Instructor. She loves all things automation (marketing or core) & big picture design, especially when there are nonprofits involved. Her passion for teaching always brings her back to delivering training and you’ll often see her delivering Trailhead Academy courses. As a 3x mama living in France, she enjoys volunteering on various projects, being a Salesforce MVP, Marketing Champion, regular Salesforce.org Commons volunteer and co-founder of Automation Dreamin’. Her free time is spent doing yoga, hiking and reading books – or just chasing her kids around!

Skip to content