Turn Marketing Into a Recession-Proof Competitive Advantage

Skill Level


Learning Track


Get five marketing strategies to work smarter and rise above your competitors, even during economic downturns. We’ll equip you to execute ABM, nail nurture campaigns and prove your worth.

About the Author



Richard Feist is a CRM & Marketing Automation Strategist at Sercante. With 8 years of experience in digital marketing and over 4 years experience in Pardot and Salesforce, he thought it was about time to take his skills on the road for a new challenge and to help other businesses succeed, so he joined Sercante. Now with 2 Salesforce certifications, Pardot Specialist and Pardot Consultant, he delights in helping clients reach their full potential with Pardot and Salesforce. When Rich is not working, you’ll find him working his way through all the best restaurants in his area, playing roller hockey, or trying to do DIY work on his new home. He aims to provide clients and colleagues alike with a calm and happy demeanor, supporting them in achieving their goals with the best solution possible.

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