Bringing An Architect Mindset To Your Marketing Tools

Skill Level

Intermediate

Learning Track

Data & Analytics

Being an architect is so much more than a job title. It’s a mindset. A way of thinking.

Let’s demystify the architect’s mindset. We’re going to take a look at the basic principles of the well-architected framework and how we can apply this way of thinking to our marketing automation projects.

You don’t need the word architect in your job title to start creating trusted, easy, and adaptable marketing solutions.

About the Author

vicki moritz-henry headshot
Vicki
Moritz-Henry
Solution Architect & Certified Instructor
SAMA

A true lifelong learner at heart, Vicki is a 24x certified Solution Architect and Certified Instructor. She loves all things automation (marketing, core and data) & big picture design, especially when there are nonprofits involved. A mum of 3 living in France, she spends her time volunteering on various projects, being a Salesforce MVP, Marketing Champion, regular Salesforce.org Commons volunteer for The Technical Collective and RAD Women coach.

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