Build a Responsive Salesforce Email Template in 30 Minutes

Skill Level

Intermediate

Learning Track

Future of Marketing
Email DesignMJMLMarketing Cloud Account EngagementSalesforce

Email reigns and deliverability is more important than ever, especially with new sender requirements introduced by Google and Yahoo last year. With those changes, SPAM complaint rates now factor into the likelihood that your email ends up in someone’s inbox. Sending a responsive email is one of many ways to reduce your risk of being marked as SPAM, in addition to providing a better user experience across devices.

In this demo, we will build a responsive email template that can be used throughout Salesforce products. Attendees will be guided through the step-by-step process of building an email template using MJML, a free tool providing an easy-to-use email compiler. Then we will demonstrate exactly how to implement it across Salesforce products.

This session is for anyone with a basic understanding of HTML.

About the Author

Dan
Umbro
Consultant
Hibachi Technologies

I started my Salesforce Journey in 2016. Quickly, I became Admin, Pardot Specialist and Pardot Consultant certified. Later I went on to co-found the New Hampshire Salesforce Marketers Group, where I have presented on various topics. Since, I presented at the inaugural Mardreamin’ Conference and have been selected as a Salesforce Marketing Champion since 2021.

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